TTSPORT at SEMA Show Las Vegas: A Chinese Brake Brand Goes Global
TTSPORT took a booth in the Racing & Performance hall at this year's SEMA Show in Las Vegas, putting its forged, electroplated big brake calipers in front of one of the biggest aftermarket crowds in the world — and walking away with real orders from US customers.
SEMA Show: A Global Aftermarket Stage
This year's SEMA Show drew more than 2,400 exhibiting brands, including 580 companies making their SEMA debut — one of the largest turnouts the show has seen. As the bellwether event for the global automotive aftermarket, SEMA is where new technology and industry trends get their first real airing in front of buyers, media, and enthusiasts from around the world.
Opening day set an attendance record. Hundreds of exhibitors and SEMA members gathered at the Westgate Las Vegas Resort & Casino's Paradise Event Center to kick things off, a fitting scene for an industry still moving fast on innovation.
TTSPORT landed a spot inside the Racing & Performance hall this year — recognition from SEMA organizers that also gave us a bigger stage to show what a Chinese brake brand can actually do.
exhibiting brands at SEMA Show this year
companies exhibiting at SEMA for the first time
TTSPORT's booth in the Racing & Performance hall
TTSPORT's Booth: Forged Calipers Under the Lights
Rows of forged, electroplated calipers
Rows of TTSPORT forged electroplated calipers lined the booth, catching the show lights and pulling people in from the aisle. The booth quickly became a stopping point — the finish and machining work made it obvious these were built to a real performance standard, not just show pieces.
Every visitor who stopped by asked questions — about material, machining, fitment — the kind of detailed interest that told us people were evaluating these as parts they'd actually run, not just photograph.
Orders on the Floor: EB10, EMB6, EMB4
Several well-known automotive creators from YouTube and Instagram stopped by to check out the calipers up close, and a number of them placed orders on the spot for TTSPORT EB10, EMB6, and EMB4 brake kits. A caliper only does its job if it stays rigid and consistent under repeated hard stops — heat builds fast at the rotor face, and any flex in the caliper body shows up as a soft, inconsistent pedal. That's the kind of detail this crowd knows to look for, and it's what they were checking when they leaned in for a closer look.
We're grateful for that trust — orders placed in person, on the strength of the parts alone, mean more to us than any pitch could.
New Connections and Custom Requests
We met plenty of car people over the course of the show, including the shop running the booth right next to ours, which builds modified cars for customers. They took a real interest in TTSPORT's front-six, rear-four brake system and asked about custom setups for their own builds.
That kind of conversation — a shop that builds cars for a living asking about fitment specifics — is exactly the feedback loop that pushes a brake kit lineup forward.
We're thankful for every one of those conversations. We believe TTSPORT products will be widely available across the US market before long, bringing this level of braking performance to more drivers.
Last Days on the Floor
As the show wound down, we were still hoping to meet more new and familiar faces on the final day. Anyone still on the floor was welcome to stop by Booth No. 24225.
Want to see TTSPORT's forged big brake kits in person? Get in touch and we'll help you find the right fit for your build.